Cricket ICC

2022 - 9 - 28

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The ICC to release next ITT for media rights in USA and Australia (ICC Cricket)

The International Cricket Council will release its next Invitation To Tender (ITT) for media rights for the USA, Australia, Caribbean and Canada markets today.

ICC Chief Executive Geoff Allardice said: “ICC events consistently attract huge audiences, and we saw from the media rights sales process in India that this drives significant interest from broadcasters. Interested parties must submit a bid for the first four years of men’s events. The ICC to release next ITT for media rights in USA and Australia

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Image courtesy of "SportBusiness"

ICC goes to market with media rights in Australia, Caribbean and ... (SportBusiness)

The International Cricket Council has today (Wednesday) issued an invitation to tender for the media rights in Australia, Canada, the Caribbean and the US ...

Broadcasters have the option of bidding for four or eight years for the men’s package. The women’s package is for four years only. [recent tender in India](https://www.sportbusiness.com/news/icc-gets-significant-rights-fee-increase-in-india-as-star-strikes-back/), the rights to men’s and women’s competitions during the period will be sold separately.

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